Areas of Expertise

Trend & Research Range Plan
Sketch & CAD Proto & Fitting PLM & Presentation

I am a fashion designer and design manager with experience in women’s ready-to-wear, collection development, trend research, fabric and colour direction, product development, and cross-functional design processes.

I studied Fashion Design at the Fashion Institute of Technology and hold a Master’s degree in Marketing from Istanbul Bilgi University. This background helps me approach fashion through both creative and strategic lenses, combining brand identity, customer insight, and commercial awareness.

Throughout my career, I have contributed to every stage of the design process, from research, moodboards, sketches, colour palettes, and fabric selection to fittings, sample follow-up, product coordination, and final collection development. In my earlier junior roles, I supported senior designers and design leads, building a strong foundation in both creative execution and the operational rhythm of fashion collections.

At Yargıcı, I worked as a Design Manager, contributing to the brand’s timeless, natural, and elegant design language. I led and coordinated design processes across seasonal collections, collaborated closely with merchandising, buying, production, and sourcing teams, and helped translate brand DNA into commercially relevant products. I also served as the team lead for Centric PLM, supporting the design team in improving workflow structure, product data management, and cross-functional collaboration.

My work is guided by refined simplicity, attention to detail, material sensitivity, and a belief in creating collections that feel contemporary, wearable, and long-lasting.

Phone
+90 (535) 680 80 05